I was checking out MedPedia, a wiki for medical knowledge being built by Ooga Labs. While I may quibble on the number of physicians being recruited for something meant to be consumer friendly, it does overall seem to be an interesting effort. Hopefully they will figure out how to expose the debates in the health arena (e.g., does all the effort to lower cholesterol actually accomplish anything for most people), as the amount of incremental knowledge in the sciences explodes and study designs butt heads. My fear is that it will become political, as the sponsoring institutions and research grants have become, but such is human progress…

The more interesting note was what I found in the Ooga Labs corporate pages. This is a strong a call to lead a life of passion instead of the “safe” course of quiet desperation. One of the “safe” companies I was close to joining post-McKinsey just had its entire corporate leadership turn over and stock tank. Glad I didn’t join that executive team. Strange that starting my own business was the safer and more lucrative route…and I love what I’m building.

Now I guess I have to see if I was too “risky” in staying down in Los Angeles to build my internet healthcare startup…

Enjoy the comments from Ooga Labs’ CEO James Currier.


Below is an open letter, written by our CEO to the engineers in the class of ’06 at his alma mater.

Don’t make my mistake!

So you’re going to take a cube job with slow Microsoft, bureaucratic Oracle, or with some boring financial company?

C’mon! Do you want spend all of your life wearing modest habits of charcoal grey, driving your Volvo on the salty roads of the drab East Coast, paying 50% of your earnings to taxes, and hanging out with narrow minded people, congratulating yourselves on improving a feature of a widget of version 12.1b.4 of some software, or maybe improving the financial return of some rich bald dude in Greenwich, CT by 0.2% above the S&P Index?

Has no one taken you aside and said, “Wait! You’re about to waste 10 years of your life figuring out the path you chose out of college is crap!”

No one did to me either when I went to Princeton, and it took me until I was 31 to get my ass out to San Francisco and do tech start ups. Don’t make my mistake. Save yourself now. Even if you don’t work for me. I mean it.

Out here, you think about the future. Out here, you are surrounded by colorful, dynamic technologists and entrepreneurs who are really making a difference, pushing the edge.

Most people think that working for a big or known company will give them good experience. That’s kind of like saying learning to sit still for dental surgery is good experience. Sure, it’s an experience, but there are life paths where you don’t have to have dental surgery, or work for a big company, to have the best life. In fact, I would argue that you learn the wrong things working for a big company, and that it’s actually not good experience. A good experience is when you really make something happen in the world. Big companies teach you how to work through layers of bureaucracy and how to solve problems in very risk-averse ways — in short, how to make something happen in their organization. A big company is not the safe career choice. It’s the risky choice. It risks your mind and your life.

Oh, and one more thing. Initially, your friends and family may not understand why you didn’t take that “safe” cube-job with the company whose name they know, but in two years they will understand. They will love using the websites you build, and they will talk often with their friends about it. They will see you having a vibrant life, pushing the edge of what’s happening, and they’ll be proud to know you.

Take a few minutes and reconsider your first “starting point” out of college. It sets up a direction that takes some time to change. Aim yourself in the right direction. Again, you don’t have to come to Ooga Labs, just get to the Bay Area and join a startup. You will never regret it.

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To not take risk is the biggest risk of all…

I was re-reading Marc Andreeson’s terrific post on series on career planning, and I was struck by how truly limiting it is to plan a career.

The first rule of career planning: Do not plan your career.

The world is an incredibly complex place and everything is changing all the time. You can’t plan your career because you have no idea what’s going to happen in the future. You have no idea what industries you’ll enter, what companies you’ll work for, what roles you’ll have, where you’ll live, or what you will ultimately contribute to the world. You’ll change, industries will change, the world will change, and you can’t possibly predict any of it.

Trying to plan your career is an exercise in futility that will only serve to frustrate you, and to blind you to the really significant opportunities that life will throw your way.

Career planning = career limiting.

The sooner you come to grips with that, the better.

I’ve certainly appeared to lead a life that would follow that advice, as I’ve made the journey from scientist, to doctor, to big company consultant, and now to entrepreneur. Change has been the only constant, and I’ve found that I’ve emerged with a set of skills, perspectives, and network that I couldn’t have had any other way. Marrying Elizabeth, whose sense of people compliments my sense of business innovation and system analysis skills has exposed me to two other worlds in internet search and the emotional connections of food.

Through it all though, I think that there are two things that have made all of those things make sense:
1) A belief that I can make a difference
2) Seeking to make meaning, not money

Having started out seeking to improve physical health and performance, deciding to apply that to children, determining to understand why prevention doesn’t happen in the current health system, and then deciding to do something about it. This has all been a singular personal journey around impacting the world positively– but across many industries and functions.

What I’ve found thus far is that the most exciting findings don’t happen by looking deep within the learnings of one industry– but rather come by combining the learnings across several. In that sense, jumping across as many things as I have has come with many steep learning curves, but exposure to a wide range of thinking– and that sense of what else is possible is what helps make next steps appear clear.

No disrespect to my colleagues still at McKinsey, but for the most part, their talents will not be expressed throughout society to their fullest extent while in the consulting role. While their clients may absorb some of the change they recommend, it is only by creating challengers that force their clients to move in ways that truly benefit their customers that they will impact what these big companies actively look to do.

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